ASK PZM: Feb 2013 – Keywords

Add caption I like that our IWSG day generally falls around the same day Phyllis Zimbler Miller answers questions about marketing. Let’s face it, we have to know this stuff if we want to succeed as prolific authors. Writing is lovely, but what fun is it if nobody reads our novel? So, I’m combining both IWSG and ASK PZM. Without …

Ask PZM: Jan 2013 – Sharing

If you follow my blog, then you know Phyllis Zimbler Miller, gracious marketing guru, answers questions on the 5th day of every month. This month it’s about sharing.  Thanks, Phyllis!  Q: Can you recommend good places to share blog post links? As writers, we have the opportunity to use our skills to write blog posts that directly or indirectly promote …

Ask PZM Dec ’12: KDP Select Listing Sites

It’s the first Wednesday of the month, and you know what that means! Yes! It’s Alex J. Cavanaugh’s Insecure Writers Support Group. It’s our time to cry, sob, share, whine, and help. Today my very special guest Phyllis Nimbler Miller will answer some questions about KDP. Enjoy.  We’ll be serving gluten free cookies and refreshments in the parlour. *  *  …

ASK PZM: Nov 2012 Holiday Promos

Q: Could you talk about opportunities to tie book promotions to holidays?  I am a big fan of holiday-themed book promotions for both fiction and nonfiction books. Here’s a fiction example of my own: I have formed a triad with two other former military spouses; the three of us have each written a novel about the military.  We reason that, …

ASK PZM: Oct 2012 reviews

My guest , marketing expert Phyllis Zimbler Miller has been answering marketing questions on my blog under the heading ASK PZM (5th day of every month) since January 2010. Thanks, Phyllis! If you have a question you need answered, please submit it before the 30th of each month and I’ll make sure she gets it in time. If you’d like …

ASK PZM: Sept 2012 book covers

It’s the first Wednesday of the month, time for Alex J. Cavanaugh’s Insecure Writer’s Support Group Welcome to my 2nd IWSG post. I hope you enjoy Phyllis’s post on Book Covers. Ask PZM Sept 2012 book covers Q: How important do you think book covers are for marketing a book?  What are the important elements of a cover? While I am …

ASK PZM July 2012

In place of Phyllis Zimbler Miller’s usual monthly Ask PZM column in which she answers questions, she has provided Chapter VI of her brand-new ebook TOP TIPS FOR HOW TO MARKET YOUR BOOK ON AMAZON AND FACEBOOK: Action Steps You Can Do Immediately Whether You Are Traditionally Published or Self-Published: CHAPTER VI – AMAZON AND KINDLE CATEGORIES Categories are an …

ASK PZM – June 2012 Landing Pages

Q: Should I be worried about Facebook’s future and removing my work from their pages?   While I do not have a crystal ball, I do not think you have to worry anytime in the near future about Facebook going away. The fluctuations in the company’s stock market price have very little if anything to do with the popularity of …

ASK PZM: April 2012, Timeline

Q: What does the new format for Facebook Pages mean for authors? The new format for Pages (formerly fan pages) offers new opportunities for authors. First, though, let’s talk about an author using a Page to connect with her or his fans: On Facebook everyone starts off with a profile in his or her own name. (It is in violation …